Ringo Starr Designs Boots for Timberland and Charity
By B. McPherson
Ringo Starr is designing and autographing a special line of boots, Earthkeeper, for the Timberland Company that is geared to provide aid money to the non-profit Water-Aid. This non-government organization has been working for the past 30 years to provide clean water to those who most need it.
“WaterAid is an international non governmental organisation. Our mission is to transform lives by improving access to safe water, hygiene and sanitation in the world's poorest communities.”Water-Aid
The new line of boots which feature Ringo’s peace logo will have canvas sides using organic cotton. 75 pairs will bear his autograph and will be auctioned on line. More detailed information is available at Treehugger.com with opening bids of minimum $250. The auction is expected to raise more than $18 000 for the charity.
Timberlands is receiving accolades from various environmental groups for its pioneering use of bionic canvas which features organic cotton and recycled polyesters. They are also exploring the recycling of leather to make useful products.
This is one small example of a successful company that is finding success using Earth friendly materials.